Carre de chocolate
This chocolate advertisment was published in 2011 in Japan. It describe a woman who is famous for her not-blinking ability. Her ability has attracted numerous international media to interview her and her daily live is being broadcasted to the public. Even though there are many daily challenges, she tried very hard to break the world record of non-blinking. She doesn't blink while even while sneezing or getting sudden hit by a football! One day, she was tasting the Carre de chocolate and the live broadcast was on as usual. She failed to keep her record because of the deliciousness of the chocolate. It made her feel so enjoyable that she closed her eyes.
The advertisement has used pathos to evoke an emotional response to the product. The main character who with her wide eyes weirdly opened has successfully draw the audiences' attention. She was trying her best to overcome the challenges and being very stressful in every second. But once she tasted the chocolate, she just forgot about herself and enjoyed the amazing moment of tasting the Carre de Chocolate. The facial expression of her shows a relaxed, enjoyable smiley face which makes the audiences to think that they will have the same feelings with the woman in the ads after purchasing their product.
This chocolate advertisment was published in 2011 in Japan. It describe a woman who is famous for her not-blinking ability. Her ability has attracted numerous international media to interview her and her daily live is being broadcasted to the public. Even though there are many daily challenges, she tried very hard to break the world record of non-blinking. She doesn't blink while even while sneezing or getting sudden hit by a football! One day, she was tasting the Carre de chocolate and the live broadcast was on as usual. She failed to keep her record because of the deliciousness of the chocolate. It made her feel so enjoyable that she closed her eyes.
The advertisement has used pathos to evoke an emotional response to the product. The main character who with her wide eyes weirdly opened has successfully draw the audiences' attention. She was trying her best to overcome the challenges and being very stressful in every second. But once she tasted the chocolate, she just forgot about herself and enjoyed the amazing moment of tasting the Carre de Chocolate. The facial expression of her shows a relaxed, enjoyable smiley face which makes the audiences to think that they will have the same feelings with the woman in the ads after purchasing their product.